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Workweek 🤝
@workweekinc
Putting gurus out of business by helping experts share their knowledge.
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LinkedIn was built for 1 billion users. We're building for the small fraction who make the decisions.
We accept fewer than 30% of applicants across our five networks. As @AdamRy_n told A Media Operator, "You can have 4,000 people on your list and be one of the most influential people."
amediaoperator.com/news/workweek-…
We accept fewer than 30% of applicants across our five networks. As @AdamRy_n told A Media Operator, "You can have 4,000 people on your list and be one of the most influential people."
amediaoperator.com/news/workweek-…
www.amediaoperator.com Workweek Raises $17M to Become the Go-To B2B Creator Platform B2B media company Workweek just raised $17 million, and it’s putting that money toward becoming something considerably more techy than a traditional B2B Readers who subscribe to a creator from our feed open that creator's newsletter at 64%. Everyone else opens at 30%.
The difference comes from how they subscribe.
They tap Subscribe on the post that convinced them, and they're on the list. There's no landing page and no form, so they never stop reading.
The difference comes from how they subscribe.
They tap Subscribe on the post that convinced them, and they're on the list. There's no landing page and no form, so they never stop reading.
0:41
Newsletter recommendations are live across Workweek.
Every newsletter picks three others in its community. When someone subscribes, they see those three on the confirmation screen and can subscribe in one tap.
An HR newsletter recommends HR newsletters, to people who just proved they want to read about HR.
Usually you pay for subscribers or grind for them. This costs neither.
Every newsletter picks three others in its community. When someone subscribes, they see those three on the confirmation screen and can subscribe in one tap.
An HR newsletter recommends HR newsletters, to people who just proved they want to read about HR.
Usually you pay for subscribers or grind for them. This costs neither.
0:38
A "good" newsletter open rate used to be 27%.
Now everyone reports 50%. Almost none of that jump is human.
Our CEO & Co-Founder, @AdamRy_n, dives deep into why on the newest episode of the AdTech Marketing Podcast.
Listen in full here: podcasts.apple.com/us/podcast/wor…
Now everyone reports 50%. Almost none of that jump is human.
Our CEO & Co-Founder, @AdamRy_n, dives deep into why on the newest episode of the AdTech Marketing Podcast.
Listen in full here: podcasts.apple.com/us/podcast/wor…
podcasts.apple.com Workweek CEO Adam Ryan on Telling the Truth in Entrepreneurship and B2B Marketing Podcast Episode · Adtech Growth Podcast · August 17 · 49m