Optimizely

@Optimizely

You’re free to create. Free to optimize. Free to grow.
The AI platform for marketing.

New York, NY optimizely.com Joined January 2010

2.9K Following 29K Followers 21K Posts

Latest posts 5

Murder in Marketing is here: a dark comedy with one CEO and a suspect list that looks a lot like your last campaign kickoff.

Short, vertical episodes made for watching between meetings. Live now on IG, TikTok, LinkedIn & YT.

Optimizely @Optimizely 5d

You know Opus and Gemini. We tested the models that do nearly the same work at 1/5th of the cost.

New results: 46 model setups, 285 real marketing tasks. Miss one checklist item and the task fails.

GLM-5.3 Flash hit about 59% of Opus's score for under 2 cents a task.

Optimizely @Optimizely Oct 22

People working with people, people working with agents, and agents passing work to other agents all count as collaboration, and Optimizely's Agent Platform is built for all three.

Read more here: optimize.ly/47yBgqU

Optimizely @Optimizely Oct 19

“The right model for the right job.” —@shafqatislam, President of Optimizely, at Opticon London

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Optimizely @Optimizely Oct 19

Everyone’s asking the same question about AI at work: what can it actually see? With Mark, Optimizely's AI, the answer is only what you can see yourself.