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Jake Casto

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@0x15f

Founder & CEO @layershq, a Search & Merchandising Platform for Shopify Plus
NYC uselayers.com Joined December 2015
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Jake Casto Verified account @0x15f
AI search shouldn’t be a black box.

We just shipped a new view in Layers that shows merchants exactly how our models understand their products and Shopify data.

One of my favorite examples is a charm product with 12 sports as variants.

To Shopify, it’s one product.

But a shopper looking for a basketball charm isn’t necessarily looking for lacrosse or tennis. Layers recognizes that and indexes each sport as its own item.

You can now see those decisions directly in the dashboard, including which variants, tags, collections, and metafields Layers determined were actually relevant to the product.

And if we get something wrong, merchants can flag it and send the product back through classification.

Better AI search starts with actually understanding the catalog.
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