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Erica Lockheimer

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@EricaLockheimer

Founder and CEO of HumanizeHer | Ex-VP of Engineering at LinkedIn | Podcast Host | @HumanizeHerNow

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humanizeher.com Joined July 2008
636 Following 1.6K Followers 1.4K Posts

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Erica Lockheimer Verified account @EricaLockheimer
Conversations drive culture, and culture drives access.

Back in September, an interview with Jenny Nguyen, founder of The Sports Bra, reframed how I view representation in sports media.

Right after our chat, the gap became impossible to unsee:

🍴At a sports restaurant with my family, I asked to put on a women’s game, only to find they didn’t carry the channel.
🏀 I became completely invested in the Golden State Valkyries and got seats to Game 6.
🔥Had a great conversation with my friend that owned a local restaurant to broadcast Game 7 and he text me the next day and said come over, the game is on and my mom is coming too!

I’ve attended NBA games before, but feeling genuinely represented creates an entirely different level of fandom and emotional connection. The demand for women’s sports isn’t just emerging, it is undeniably here.

What needs to catch up is everyday broadcast visibility, sponsors and investors.

Massive kudos to people like Alexis Ohanian Sr. who proactively reached out to invest. This is how you do it! 💪

Real change happens through intentional spaces like The Sports Bra and every fan who simply speaks up and asks: "Can we put the game on?"

And Easter egg: in this shot is a video I took at game 6 and the Valkyries making a shot and winning the game with my friend Meeta Roy 🔥🔥

#WomensSports #WNBA #Valkyries #TheSportsBra #RepresentationMatters #Leadership #InclusionInSports
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Erica Lockheimer Verified account @EricaLockheimer
I loved how this turned out!! Major thanks to Pankhuri Sharma for reaching out and offering to help (go getter!! And we got to reunite!) and Jovanna Lugo for executing on all the last minute purchases. Dream team!!

You might have noticed a major upgrade in our latest episode… the podcast studio had a major makeover and deserves it’s own post!

Swipe through to see some of our favorite new details and keep watching the pod to see the gorgeous new set in action. 😍
Erica Lockheimer Verified account @EricaLockheimer
What is that one topic you could talk about for hours without getting tired?

Lillian Samuel, President and CEO of Big Brothers Big Sisters of the Bay Area, shares a powerful reminder about finding your purpose… if you light up when talking about something, “that might be your thing.” 🥹

Pay attention to those moments because that genuine excitement can be pointing you to where you’re truly meant to be. And the truth is in these photos, I mean look at all those beautiful smiles 😍

📸 Thank you Alina Tyulyu for always capturing these stunning photos!

Join the conversation on YouTube or wherever you get your podcasts
🫂 Join the community: community.humanizeher.com
Erica Lockheimer Verified account @EricaLockheimer
Did you ever have a mentor growing up who just got you in a way your parents couldn't? Or that one adult who simply showed up and gave you a space to be yourself?

Lillian Samuel breaks down the incredible data behind their impact. She shares that 65 to 70% of the youth they serve are young boys. Having a positive male role model provides a powerful alternative to negative influences, guiding these young men to make positive and proactive life choices. 🤝

✨ Programs like Big Brothers Big Sisters of America prove that just showing up as a caring adult can completely shift a child's life.

Support their mission:
👉 bbbs.org

Join the conversation on YouTube or wherever you get your podcasts.
🫂 Join the community: community.humanizeher.com
2:11
Erica Lockheimer Verified account @EricaLockheimer
Lillian Samuel, President & CEO of Big Brothers Big Sisters of the Bay Area, shares why the most important part of fundraising is actually listening. 👂Finding out what people are passionate about and authentically connecting with someone through a shared vision. 🤝 It all starts with connection!

Support their mission: 👉 bbbs.org

Join the conversation on YouTube or wherever you get your podcasts.
🫂 Join the community: community.humanizeher.com
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