Everlast

Forged in Brownsville.

Stoops, subway rides, early miles. Bruce “Shu Shu” Carrington turned all of it, the highs, the lows and every obstacle between, into who he is today.

This holiday, as a new season begins, we’re celebrating the fighters who build greatness from within.

Today, Bam Rodriguez joins Everlast.

24-0. Three-division world champion. San Antonio's own.

Featured in the new Powerlock Pro boot. Members early access is live now. Public drop 10/23, 12PM EST.

A fighter you'll know. A shoe you'll want.

10.22.26

Calm before the bell. Composed between rounds. Explosive when it counts.

Ray "Savage" Ford built his career on control. The Elite Pro range matches it: pro-level protection, engineered for fighters who let their work speak.

Built for the work. Proven in the ring. #EliteOwnIt

Train in it. Recover in it. Live in it. | SS26 Collection Now Live

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