Ireland's Association for Adventure Tourism

We're delighted to offer two really practical breakout sessions at this year's conference, with delegates choosing between a session on building an AI agent for a tourism business OR insights on meeting client accessibility needs.

These sessions take place at 12.15pm on Thursday 26th November.

Full information and remaining tickets are available here: conference.iaat.ie

🟢 𝐈𝐀𝐀𝐓 𝐂𝐎𝐍𝐅𝐄𝐑𝐄𝐍𝐂𝐄 - 𝐁𝟐𝐁 𝐌𝐀𝐑𝐊𝐄𝐓𝐏𝐋𝐀𝐂𝐄
This year, we're thrilled to build on the success of our 2025 B2B Marketplace, with 27 activity tourism Buyers from 8 key markets now in attendance; Spain, Great Britain, France, Italy, Germany, Netherlands, Belgium and Ireland.

This is a practical opportunity for activity tourism operators to meet with Buyers seeking to contract outdoor activity product for 2027 and beyond.

Most of the meeting slots are now full, but all registered delegates will receive the booking link again next Monday for the remaining slots. The B2B Marketplace is a 2 hour session of 8 minute meetings.

#IntoTheBlue #IAAT26

🙏 Main Sponsors: @fermanaghomagh
🙏 Supporting Partners: @NITouristBoard | @Failte_Ireland | @TourismIreland | @waterways_Irl | @cuilcaghlakes

❎ Two of the adventure activity options are now SOLD OUT for our 2026 adventure tourism conference in Fermanagh, with limited availability on others.

🎫 Further info & remaining tickets: conference.iaat.ie

The adventure activities are kindly supported by @IE_wild_escapes, and you can check out the exciting experiences available here 👉 conference.iaat.ie/activities/

📅 25th & 26th November 2026
📍 Lough Erne Resort - Delegate rates: conference.iaat.ie/accommodation

🙏 Main Sponsors: @fermanaghomagh District Council

🙏 Supporting Partners: Tourism Northern Ireland | Fáilte Ireland | Tourism Ireland | Cuilcagh Lakelands UNESCO Global Geopark

#IAAT26 #IntoTheBlue

Adventure tourism is one of the reasons so many people choose to explore rural Ireland.

We're delighted to be partnering with @Airbnb on the 2026 Rural Tourism Fund, which will support projects that help create even better outdoor & activity experiences, and the communities behind them.

If you're developing an idea or looking to enhance an existing experience, you could be eligible for a grant of up to €20,000.

Applications are now open: airbnb.ie/e/ruraltourism…

Apply by 23:59 on 16 September.

IAAT is partnering with @Airbnb alongside the Vintners' Federation of Ireland (VFI) and Historic Houses of Ireland on funding and celebrating Ireland's Rural Tourism in 2026. We will also be a member of the judging panel when applications close.

#AdventureTourism

We were delighted to attend the recent launch of the @Failte_Ireland 3 year strategy in Dublin, and to see outdoor tourism feature so prominently through the new 'Outdoor Ireland' programme.

This tangible focus is testament to the importance of outdoor tourism being truly recognised once again, with incredible potential for sustainable growth across Ireland

We now look forward to working with Fáilte over the coming years, to support delivery of this exciting programme for our members.

💚 #AdventureTourism

Read the strategy here: failteireland.ie/en/about/corpo…