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Jon Stein

@JMstein

Building experiences that bring people together. Co-Founder @AlchemySprings. Past: Head of Community @summit and @PeterDiamandis
San Francisco, CA jmstein.com Joined March 2009
2.6K Following 3.3K Followers 3.5K Posts

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Jon Stein @JMstein
One of my favorite things about working at @Summit was our unofficial motto: “If it’s not fun, it doesn’t count.”

And we took that pretty seriously.

We were constantly coming up with increasingly ridiculous ways to recruit interesting speakers.

One of my favorites @nathanfielder.

@nathanfielder was notoriously difficult to reach, and a conventional invitation to speak at a conference probably wasn't going to get his attention...

The plan: Create a fake email address, invent a mysterious secret society, and convince Nathan that he'd been personally selected to join an exclusive organization whose existence he had never heard of.

The hope was that his curiosity about the secret society would eventually lead him to accept an invitation to Summit.

It was an elaborate plan built entirely around the assumption that a man who makes a living creating elaborate plans would be intrigued by someone else's elaborate plan.

And @nathanfielder, in case you were ever curious… now you know who it was . :)