Leonard Armato

The @NBA season starts tonight and everyone is talking about the NBA's upcoming TV deal negotiations led by Commissioner Adam Silver! #NBA

Read my article in @Forbes and see how complicated and nuanced these negotiations will become!🏀 #NBAopeningnight

forbes.com/sites/leonarda…

New Title youtube.com/shorts/tG2DGOr… via @YouTube

Tomorrow my book comes out.

Shaq is the reason it exists. He told me to write it, and he wrote the foreword.

Today, I'm just grateful.

Who's one person who helped you become who you are?

#Maximize

Tomorrow my book comes out.

I’m more nervous than I expected to be.

The book isn’t about sports, and it isn’t about me.

It’s about building a personal culture. What you believe, how you behave, and what you do when nobody is watching.

Seven keys. Everything in it came from someone who helped me, or from a failure that taught me something.

So today I want to say thank you.

To everyone who read a post, shared a story, sent a note, or pre-ordered.

You made a first-time author feel less alone in this.

Tomorrow, Maximize is out in the world.

Today, I’m just grateful.

Who’s one person who helped you become who you are? Tag them. They’d love to hear it.

#Maximize #Gratitude #Leadership #BookLaunch #EnableGreatness

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Amazon: amazon.com/dp/B0H6R5B75Q
Barnes & Noble: barnesandnoble.com/w/maximize-leo…

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