Scanley

Can AI help someone switch to you?

People ask ChatGPT how to move their account to a new bank or credit union. A plain switching page gives it the answer. On it, list:
1. How to move direct deposit
2. How to move autopays and bill pay
3. When it's safe to close the old account

Give each branch its own page

People ask ChatGPT which credit union near them has a drive-thru open Saturday. A single locations list rarely answers that. On each branch page, list:
1. Address and hours as plain text
2. Services there, like notary
3. Drive-thru and ATM hours

Try asking ChatGPT about your bank in Spanish

If you serve Spanish-speaking members or customers, run your top few questions in Spanish too. The answers can look pretty different from the English ones.

No Spanish pages on your site yet? That's a good place to start.

Get your holiday hours in front of AI tools

Veterans Day is Nov 11 and Thanksgiving is Nov 26. People will ask ChatGPT if you're open.
1. Post holiday hours as text on your site
2. Add special hours to your Google Business Profile
3. Say what still works, like ATMs and the app

AI tools can't see what your loan calculator shows

They read page text. They don't type numbers into a calculator, so its answers stay hidden. Under each one, add a worked example:
1. Loan amount and term
2. The rate used and its date
3. The monthly payment that comes out