The USRSB set sustainability goals for the entire beef industry that prioritize planet, people, animals and progress. Join us in taking action at USRSB.org/Goals.
Momentum | Progress | Continuous Improvement — it’s an exciting time to be part of USRSB!
Here’s what’s happening: - Sustainable Beef Research Roadmap launched - New Strategic Plan coming soon - Continued collaboration across the beef value chain
A decade of change fueling a future of opportunity.
We are counting down the days until the 2025 General Assembly Meeting! This year, we'll be celebrating 10 years of continuous improvement in sustainability across the U.S. beef value chain.
Thank you to all our sponsors of the 2025 USRSB General Assembly Meeting! As we celebrate 10 years of USRSB, we are grateful for the collaboration and support from our industry partners — all who play a vital role in continuous improvement for the beef industry.