Reform's new money has helped take their digital operation from patchy to professional. More content, better targeting, increased ad spend, more polish. Rivals take note.
Who Targets Me
@WhoTargetsMe
On political ads, transparency and what's right for democracy. Download our browser extension whotargets.me/download to get involved.
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After many months work, we launched a major new version of our Trends political ad tracking platform this morning.
Take a look (and let us know your feedback - we'd love to hear from you):
trends.whotargets.me/reports
Take a look (and let us know your feedback - we'd love to hear from you):
trends.whotargets.me/reports
A long(ish) piece on the implications of Meta's forthcoming political advertising ban in the EU:
open.substack.com/pub/whotargets…
open.substack.com/pub/whotargets…
Meta's decision to follow Google and discriminate against paid political speech in the EU is misguided and wrong. If you accept ads, you should accept political ads, it's as simple as that. The company can afford proper transparency and verification. euractiv.com/section/tech/n…
If you're interested in political ad data, we have a little survey running on trends.whotargets.me - we'd love to hear from you.