YAP Global

In 2017, there were no crypto reporters at Bloomberg or the FT.

Tech journalists didn't really get it, and finance journalists were sceptical.

Today, Bloomberg has an entire crypto arm.

The FT covers digital assets regularly, and the companies in this space have grown up too; they're listing publicly, operating across multiple jurisdictions, and navigating real regulation.

That changes everything about how you communicate.

@samanthawyap (Founder) and @OttoJacobsson (CEO) sat down to talk about what that shift looks like, what clients are actually asking for now and why great storytelling still matters more than ever in the age of AI.

Full episode 👇

Blue Wave; Green Candles? 🌊
In a midterm landslide, the Democrats take both chambers, setting off a Bitcoin dip-and-rebound as crypto’s $200 million election bet returns mixed results.

PR Angle 🔎
The industry doesn’t really know what to make of this week’s results. Some fear a hold on CLARITY, which expires when Congress ends on 3 January, while others see crypto becoming a genuinely bipartisan issue: four of the seven seats Democrats flipped in the Senate went to pro-crypto candidates. Even so, with Elizabeth Warren expected to lead Senate Banking, the industry may have a long road ahead to prove its credentials once more.

Read the full story in this week’s Context: tinyurl.com/ym58zvm4

🔊 “We believe in the next 12 to 18 months, AI is going to transact more value than humans”

@gjaerv_fd, Chief Operating Officer of @FirstDigitalHQ, spoke with @techday_asia about the future of agentic AIs reshaping payment infrastructure and fundamentally changing how money moves between businesses, consumers, and automated systems through digital assets.

Read the full article here 👇
tinyurl.com/542mj2mr

. @0xdenniswon, Co-Founder and CTO of @NewtonLabs, “argued that the key-equals-security model is the thing that has to go.”

“Newton Labs put that idea into practice by deliberately publishing an owner signing key for a Safe smart-contract wallet and inviting readers to try it.” 🔒

Read more about the anatomy of an internet hack in @RektHQ here: tinyurl.com/y9zumbwv

🚀 💴 Capital Markets firm @lo_tech has announced their $12 million Series A Raise, led by @MMC_Ventures. Existing investors @FactionVC and @13bookscapitall also participated in the round, alongside Atka Capital.

“Capital markets were built for a world that opened at 8am and closed at 4.30pm. That's not how risk is traded any more,” says LO:TECH CEO @TimMeggs. “The best trading firms in the world are technologically advanced, but they grew up on top of traditional market infrastructure. We built ours from scratch for markets that run 24/7, onchain and across every asset class.”

✍️ Read about the fundraise in Sofia Chesnokova's latest article for @TFNBreakingNews here: shorturl.at/3NERO