A Color Bright

AI can generate a creative direction. The hard part is making it culturally specific, surprising, and worth pursuing.

We built 𝚝𝚊𝚜𝚝𝚎 as an experiment to explore briefs through analogies and visual similarity. Read more here: acolorbright.com/observations/t…

Three years ago, a Berlin startup said hello to a broken industry: property management. Now they’ve grown up, managing 20,000 homes in five cities across Germany. We made their brand match the momentum: new name, new design, new website.

Site now live at hallotheo.de

Running has evolved from a monolithic market to a diverse universe of niche brands.

We looked at over twenty brands launched in the last decade that have followed in the footsteps of @on_running first to challenge the enduring dominance of the multi-sport giants💡

We’re excited to share that @zeitonline launched their new homepage! The outcome of an ongoing partnership of building and fine tuning a scaleable, robust design system. A proud moment for everyone involved seeing it make its way to millions of readers! zeit.de

We got some lovely cans of kellerbier for our 10th anniversary party. Beers by our friends @MotelBrews, labels by us. 🍻