Amperity

@amperity

Helping brands act on trusted customer context in the moments that matter.

Seattle, WA amperity.com Joined December 2015

734 Following 1.3K Followers 2.9K Posts

Latest posts 5

Amplify 2026 is where customer data gets real.

If you’re asking “we have the data…why can’t we act on it?”—this is your room.

Register now: amperity.com/events/amplify…

See you on May 6 in NYC!

Amperity @amperity Mar 3

Personalization is an Enterprise-Wide Accuracy Problem ctomagazine.com/personalizatio…

ctomagazine.com Personalization is an Enterprise-Wide Accuracy Problem - CTO Magazine Personalization fails when identity and data accuracy break. Why enterprise personalization is now a CTO-level systems challenge.

Amperity @amperity Jan 22

“AI doesn’t fail because the models aren’t good enough. “It fails when the data isn’t ready.” ~ @derekslager via @Newsweek
newsweek.com/nw-ai/ai-impac…

Amperity @amperity Dec 30, 2025

Addressing the AI Divide in Retail Starts with Customer Identity martechcube.com/ai-divide-in-r…

Amperity @amperity Dec 18, 2025

Martech leaders say CDPs will shift from passive data stores to AI-driven intelligence hubs, uniting personalisation, media and trust. @techday_ca itbrief.ca/story/martech-…

itbrief.ca Martech experts discuss future of customer data platforms, interoperability and AI Martech leaders say CDPs will shift from passive data stores to AI-driven intelligence hubs, uniting personalisation, media and trust.