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Ben Thompson
Verified account This account is verified. Learn more@benthompson
Author/Founder of @stratechery. Host of @ditheringfm @sharptechpod. @notechben for sports. @monkbent on other networks. Home on the Internet.
1.6K Following 288K Followers 73K Posts
Latest posts 5
I always intended Stratechery to have a sponsorship component; it just took me 12 years to get back to it. That I could do so with the company that made the subscription business possible makes me so happy. There is nothing better than endorsing a product you whole-heartedly believe in.
Ben has for many years been the best analyst in tech. I’m very much looking forward to this new @stratechery + @stripe partnership.View quoted post on X
stratechery.com/2026/presented…
One of the all time insane clipping cycles. Few people are more agent-pilled than me. I’ve literally built my own. When Muse came out I said it was more important than solving math problems. And somehow, saying that tech companies don’t know how to craft marketing messages that resonate is being framed all over the Internet as being a Luddite.
I respectfully disagree with @benthompson on this. He’s missing a key point - Consumers don’t have one relationship with “doing things”.View quoted post on X
I’ve learned it the hard way from building consumer and smb products for years at Google and now Meta.
Browsing clothes can be entertainment (for some). But hiring a roofer is miserable (for most).
Even with shopping, sometimes you want to browse for an hour. Sometimes you want the right thing just delivered asap.
His argument sounds a lot like the early 2000s:
“Why would I buy clothes online? I need to try them on.”
“Why would I buy a $500 TV online? I will go check it out at Circuit City.”
Technology keeps giving you better ways of doing things.
Try hiring a roofer today: search, read 10 reviews, phone tag, coordinate with insurance, schedule inspection, get quotes, catch hidden costs, review their past work, hire, scheduling.
For some tasks like this, better means almost zero effort. For others, it means considering more options, enjoying the process and making an informed decision.
The latent demand for agents that remove this friction for consumers is immense.
This is so user hostile @WhatsApp. Just straight up stealing desktop space.
