Kay Woo

1/6
People keep asking how we survive on 0% commission. So let me say the whole thing plainly. We don't tax the work. We bank the drivers.

Met the team in Tokyo today. One thing is clear. Plenty of regions in Japan are short on taxis, and some will need autonomous service to cover them. We are starting the conversation with the product we have been building. The network grows where the need is real.

In Tokyo today, talking to taxi companies, this keeps hitting me. A traveler lands and their agent already knows the flight, hotel and first meeting. Why type it all into another app? On an open protocol the agent just calls the car. Builders, try Throo. Tell me where it breaks.

Same trip. Same road. Birmingham to Stratford-upon-Avon. Uber offered the driver £24.99. Bolt offered £37.83 net. A £12.84 gap for doing the exact same work. The playbook is always the same. TADA and Throo take 0% commission. The fare belongs to the driver.

Landed in Tokyo tonight. Tomorrow I start with taxi companies here. My pitch is simple. Do not lock your fleet into one closed app. Keep it open so any agent can call you direct. Agents will pick the ride layer that is easiest to use and pay. That is the future I am betting on.