Coinbound

For your next wallet campaign, give each creator a separate tracked link.

Compare visits, first swaps and repeat swaps at day 7.

Rank creators by users who come back, not just users who click.

You can set up more advanced tracking in @mintfunnel, too.

Most crypto tools buy hype traffic and wonder why retention is trash.

ClearJournal needed serious traders, not airdrop farmers. Full funnel: Google Ads on problem-aware keywords, Zealy for activation, X for credibility.

Signups at a $9.29 CPA from Paid Search. Social built belief. Search captured intent.

coinbound.io/case-studies/c…

yall still here?

Mintfunnel just launched Web3 Analytics, pre-packaged tracking for every key onchain event (connects, mints, swaps, purchases), tied directly to your traffic sources.

Coinbound clients (past and present) get 6 months free.

Most airdrops fail at the one thing they're supposed to do: build community.

Too many projects treat them as a giveaway. Tokens go out, farmers cash in, and the wallet count drops the moment the claim window closes. The drop becomes a cost, not a growth lever.

The difference comes down to who you reward and why.

The strongest airdrops are built around real engagement:

- Reward early believers and genuine contributors, not mercenary farmers
- Incentivize on-chain activity and referrals that compound over time
- Tie every drop to a clear community goal, not just a token count
- Build in anti-sybil measures so you retain real members post-claim

Done well, an airdrop turns passive holders into active advocates. Done carelessly, it just attracts users who leave the second the incentive does.

The goal isn't to maximize claims. It's to grow a community that sticks around after the tokens land.