Dayana Aleksandrova

The WalletConnect Pulse podcast is coming to @solana Breakpoint.

We’ve already locked in Solana Foundation, Double Zero, and Figment as our guests.

Who do you want us to interview in London?

If you want to be a great storyteller, study Greece.

We talk a lot about storytelling in marketing, overcomplicating it with funnels, frameworks, and fancy phrases.

Forget all that.

Take a lesson from Greece:

1) their whole history is wrapped in mythology featuring gods, beasts, hydras, Minotaurs, and a whole underworld.

2) if there’s anything they can’t or don’t want to explain, they just say the gods did it.

3) mythological stories are so memorable because the plot lines are outrageous but somehow make sense

(a god had a son with a human woman and that son ends up being the GOAT warrior except for his heel is week so he gets stabbed in it and dies).

4) people pay attention to stories: of course I’m dying to know what happened to the boy whose dad made him wings, glued them on, and sent him out flying

(spoiler: he flew too close to the sun and died).

5) finally, stories carry hidden messages that apply to human behavior

(“If you’re trying to bring your wife from the dead, don’t turn around to look at her until you’ve exited the under world” - translation: be patient

“Don’t fly too close to the sun” - translation: keep your ego in check

“Don’t kill Poseidon’s one-eyed monster son or he’ll sink your ship” - translation: respect authority)

So think about stories as myths.

What myths can you create about your brand, product, or service that will have people on the edge of their seats asking “WHAT HAPPENED NEXT?”

P.S. the museum guard told me that if I don’t stop taking pics, the Lernaean hydra will take me to the river Styx where I shall endure for 5 million years with no WiFi

Kaliméra

Cash. Piles and piles of cash.

On a ship.

In the Pacific Ocean.

Wrapped tight so water doesn’t soak through.

Last week, I interviewed someone for the WalletConnect podcast who told me how a country in the Pacific has to physically transport large amounts of cash to pay for basics like electricity.

Crazy.

In response, they are bringing all of their economy onchain slowly but surely.

So when @mirandamartell asked me for a quote during @BuildOnStellar, this is the story that came to mind.

And no, I don’t have piles and piles of cash in that bag but I was acting like I did 💅

*love that I’m tagged as “OG Boy” ILY @BoysClubWorld

NBA player and investor @TThompson on the WalletConnect pulse: “BTC to$250K,” Mert, and dudes turning $1k into millions.