DoubleVerify

Introducing Ask Neura: DV's new conversational AI experience built into DV Pinnacle®. Ask Neura helps advertisers explore media quality data, surface insights they didn't know to look for, understand what's driving performance shifts, and act on clear recommendations, all in one conversation. hubs.la/Q04xJ0dl0

Which of these media effectiveness providers can do the complete job? Is it Ian, Director of Verification Only? Zara, the Social Creature? Mo, the Agentic Vibe Architect? Spoiler alert: They can’t, but we can.

DV now measures viewability and IVT across additional LinkedIn feed Sponsored Content formats, including: Single Image, Carousel, Event, Document, Thought Leader, Click-to-message and Article and Newsletter ads.

DV has launched attribution measurement for ChatGPT Ads, helping advertisers understand its contribution to outcomes and return on ad spend alongside their other marketing touchpoints. We’re also working with @OpenAI on a brand risk and suitability evaluation pilot designed to assess conversational context at scale and in real time while protecting user privacy. hubs.la/Q04z5jBS0

🇬🇧 AI slop content spreads at a pace no human can keep up with. With nuanced solutions that evaluate GenAI content at the same pace it grows, EMEA brands can protect their campaigns while disincentivizing low quality content. hubs.la/Q04xZlzF0