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Get real-time updates and insights from the Advertising, Marketing & Media world. Follow us on social media - linktr.ee/exchange4media
Mumbai exchange4media.com Joined March 2010
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Celebrating Harshvardhan Bhatkuly: The man who gave Goa's entrepreneurial spirit a voice.

As Harshvardhan Bhatkuly celebrates his birthday, we look back at the journey of a lawyer, publisher, entrepreneur and institution-builder.

Read the full story - exchange4media.com/media-print-ne…

#e4m #HarshvardhanBhatkuly #GoaEntrepreneurship #GoaBusiness #EntrepreneurialSpirit #MediaAndJournalism

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Celebrating Shailesh Lodha’s ​remarkable ​journey on ​his birthday.

As Shailesh Lodha turns 57, we look back at a journey that has brought together literature, humour and entertainment, making him one of Indian television’s most recognisable faces.

Read the full story - exchange4media.com/media-others-n…

#e4m #ShaileshLodha #TaarakMehtaKaOoltahChashmah #IndianTelevision #EntertainmentIndustry #TelevisionIcon

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CBC extends validity of govt ad rates for private FM radio stations by three years.

The extension will be subject to an earlier cut-off linked to the next Indian Readership Survey (IRS).

Read the full story - exchange4media.com/media-others-n…

#e4m #CBCRates #PrivateFMRadio #RadioAdvertising #GovernmentAdvertising #MediaIndustry

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As AI redraws the search market, Reddit wants a share of the advertising pie.

Google, ChatGPT, Claude and Perplexity are changing how consumers discover information. Reddit, which supplies some of that information, is making a play for the advertising money.

Read the full story by Shantanu David - exchange4media.com/digital-news/a…

#e4m #RedditAdvertising #AISearch #DigitalAdvertising #SearchMarketing #AdTech

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#e4mExclusive: Not violated TRP Policy 2026: GTPL tells MIB, seeks meeting.

The cable TV operator maintains that the new policy permits DPOs to publish periodic viewership data and wants the ministry to clarify the specific provisions it is alleged to have breached.

Read the full story by Imran Fazal - exchange4media.com/media-tv-news/…

#e4m #GTPL #TRPRatings #BroadcastingIndustry #MIB #TelevisionNews

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