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ellis 馃崝

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@hamburger

Helping founders find their truth / formerly @browsercompany @snapchat @verge @umich
DTLA meaning.company Joined April 2010
3.3K Following 105K Followers 8.4K Posts

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ellis 馃崝 Verified account @hamburger
This is all you need to know about category design.

The right answer isn鈥檛 what you think your product IS, but what label solves a problem for your audiences.

The right associations
Less baggage
Etc
David Sirota Verified account @davidsirota Nov 4
This contentious interchange between the NY Times and @GinaHinojosaTX was truly amazing. Hinojosa offered one of the best explanations of populism I've ever seen. Her comments were a total rejection of Corporate Dems' neoliberal formula. Her Texas victory is a game changer.
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