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Profound

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@profound

Marketing for the AI era.
New York tryprofound.com Joined June 2024
46 Following 12K Followers 732 Posts

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Profound @profound
New episode of The Marketing Engineer Podcast with @RavishAgrawal, Head of Growth Marketing at @GammaApp.

AI Search is now one of Gamma's top three acquisition channels.

To keep scaling the channel, Ravish built an automated SEO and AI Search content system. It tracks performance, finds content opportunities, and writes new content with minimal manual work.

He also connected Gamma's marketing tools through MCPs, so he can analyze data, automate reporting, and run experiments without switching platforms.

In this episode, Ravish breaks down how Gamma measures AI Search impact, what he learned from testing ChatGPT Ads, and why Gamma is now hiring for roles like AI creative strategist.