@redBus_in
www.afaqs.com redBus puts everyday bus travel features in the spotlight The campaign uses humour to highlight features such as in-bus toilets and flexible boarding points. Two films are out, with more to follow in phases. 
www.afaqs.com redBus turns to women’s hydration for its Independence Day campaign The campaign highlights how limited restroom access can affect women’s hydration choices on long bus journeys and spotlights buses with in-built toilets. 
www.afaqs.com redBus turns to regional storytelling as small towns drive 60% of biz redBus CMO Pallavi Chopra reveals how India’s young travellers are swapping beaches for temples, signalling a shift in leisure trends and reshaping the brand’s engagement strategy. 
www.adgully.com redBus launches ‘Red Mango Hunt’, turning summer travel into a nationwide treasure hunt redBus, the world’s largest online bus ticketing platform, has launched ‘The Red Mango Hunt’ , a social-first video campaign that brings together India’s… 