Shelly Palmer
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Prof of Advanced Media in Residence, Newhouse School, Syracuse University | CEO The Palmer Group | #ai #marketing #media
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Latest posts 5
My personal AI assistant, Hal, is changing how I spend my day. The more we do together, the more obvious the implications for consumer behavior become.
If you lead a business, you need to experience this yourself. Watch what you begin delegating, where you still need to intervene, and how much access you become willing to grant. The failures can reveal opportunities for new businesses. The convenience can reveal how readily people will accept a much deeper level of surveillance.
In my Sunday essay, Your Customers Are Getting AI Assistants. You Should Too., I explore the available tools, the tradeoffs, and why this is homework you cannot delegate.
shellypalmer.com/2026/11/your-c…
If you lead a business, you need to experience this yourself. Watch what you begin delegating, where you still need to intervene, and how much access you become willing to grant. The failures can reveal opportunities for new businesses. The convenience can reveal how readily people will accept a much deeper level of surveillance.
In my Sunday essay, Your Customers Are Getting AI Assistants. You Should Too., I explore the available tools, the tradeoffs, and why this is homework you cannot delegate.
shellypalmer.com/2026/11/your-c…
