Tomorrow’s the official launch of The Australia Project! The major theme in this year’s project is courage and how brands need to lean in and define their own idea of courage. Read more about The Australia Project here: theaustraliaproject.com.au
The Lab
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The Lab Insight & Strategy; we create powerful brand strategies by putting consumers and the world they live in at the heart of everything we do.
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Some friendly banter in our Ops Team today, will the luck of the Irish ☘️ see the boys in green progress to the RWC semi finals?
#RWC #RWC2019 #Ireland #AllBlacks #Lisasaysbackblack #youllneverbeattheIrish
#RWC #RWC2019 #Ireland #AllBlacks #Lisasaysbackblack #youllneverbeattheIrish
Last month, we attended a talk on The Customer of the Future by The Demographics group.
Read the article below to find out what they learnt:
thelabstrategy.com/insights/custo…
Read the article below to find out what they learnt:
thelabstrategy.com/insights/custo…
Neo-banks are emerging in Australia. With offers and apps designed around the user experience. They are aiming to empower the individual, but can they break down the long held barriers to uptake?
Read more: lnkd.in/fjxsyxZ
Read more: lnkd.in/fjxsyxZ
We learnt in The Lab’s 2019 Australia Study, that 80% of Australians agree that ''It's not good enough for businesses to just make money; they need to be doing some good in the world as well”. Read More: edition.cnn.com/2019/09/15/ent…