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🗞️NEWS: Zefr & @tiktok_us announced Expanded Brand Suitability Protection on @tiktok_us with AI-Powered Exclusion Lists. Learn more: prn.to/3G8pGs4
Zefr
@ZEFRinc
The Leading Global Technology Company for Social and Walled Gardens
1.8K Following 2.3K Followers 1.6K Posts
Latest posts 5
More brands and agencies are adding #ChiefAIOfficers — and it’s not just a trend, it’s a transformation. Zefr was one of the first in ad tech to make the move. #AI #AdTech #Leadership #CAIO #Digiday
Senior roles for AI bosses are becoming more common at advertisers and agencies. Some face internally and others are external evangelizers. buff.ly/IQ8f0qKView quoted post on X
🗞️NEWS: We’re excited to announce the expansion of our AI-driven brand suitability measurement capabilities, now available for @Snap through the company's new Brand Suitability Suite. Read more & request a demo here: bit.ly/41ssJ6B
📰NEWS: Zefr Expands Pre-Impression Content Avoidance for Meta Feed and Reels, Now Globally Available. Read more: bit.ly/3WZDYRq Request a Demo at zefr.com/zefrmaxdemo
www.prnewswire.com Zefr Expands Pre-Impression Content Avoidance for Meta Feed and Reels, Now Globally Available /PRNewswire/ -- Today, Zefr announced the expansion of its pre-impression content avoidance controls on Meta, which allows advertisers to refine their content... NEWS: @ZEFRinc and @IPG_Mediabrands Launch First-in-Kind Agency Partnership to Combat Misinformation. Collaboration will deliver campaign solutions for brands to avoid misinformation across social platforms in priority areas. Read more: mediapost.com/publications/a…
www.mediapost.com MediaDailyNews: IPG Mediabrands Steps Up Misinformation Guardrails The effort includes new custom algos developed by its Kinesso unit, as well as an expansion of an ongoing relationship between its Magna unit and safety platform Zefr.