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Dylan Babbs

Verified account Profound

@dbabbs

building @profound with my bud @thejamescad
馃嚭馃嚫 New York tryprofound.com Joined June 2010
2.9K Following 10K Followers 2.8K Posts

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Dylan Babbs Verified account @dbabbs
Excited to share @profound has raised a $180M Series D, co-led by @sequoia and @kleinerperkins.

Winning in AI Search requires an inhuman amount of work. That is why we are building the AI platform for marketers, underpinned by two things:

1/ Your AI Marketer, a marketing expert that proactively investigates your data, identifies opportunities, and then does the work while you stay in the loop.

2/ Context Manager, a living synthesis of your meetings, email threads, and brand data powering this new teammate. As your brand evolves, so does your AI Marketer.

AI labs are pushing the frontier in fields like engineering, law, and finance. But marketing, one of the economy's most complex and consequential applications, has received far less attention.

That鈥檚 why we鈥檙e expanding our applied AI research team. We鈥檙e bringing together research scientists, engineers, and IOI medalists to advance AI for marketing. Their focus: post-training models for marketing workflows, and building the world's first AI benchmark for real-world tasks in the field.
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Dylan Babbs Verified account @dbabbs
Excited to announce the @profound Ads beta. Your AI Marketer that runs your organic marketing can now run your paid ads too.

We asked performance marketers what their ideal agentic ads manager looks like. Three things came up:

1/ Full visibility across every channel, top to bottom of the funnel
2/ It knows everything you know
3/ You approve, it acts

Profound Ads already connects to Google, Meta, LinkedIn, and ChatGPT, and puts paid and organic data in one place.

From there, your AI Marketer uses your organic visibility data, buyer intent from 2B+ real AI Search conversations, and competitor ads across 8B+ impressions to surface the best paid opportunities and write the ads for them.

Context Manager keeps every recommendation tied to your business, so campaigns get built the way you'd build them.

Then it tracks everything from first touch to revenue and lifetime value through the Profound Pixel, HubSpot, and Salesforce.
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