FERMÀT

Is your tech stack ready for BFCM? 👀 Great offers are only half the battle. Your tech needs to handle traffic spikes & deliver flawless experiences during peak sales.

Join us + @GetOkendo on Aug 26th at 12PM ET for battle-tested BFCM strategies:
✅ Personalized experiences at scale
✅ Zero-party data for ad efficiency
✅ AI customer service that feels human

Can't attend live? Register anyway for the recording 👇

How De Soi cut customer acquisition costs by 31% with FERMÀT🚀

Instead of using standard product pages for their Haute Margarita launch, De Soi built a conversion-optimized experience with:

✅ Categorized grids that pushed bundles without limiting choice
✅ Mobile-first storytelling for social traffic
✅ Real-time A/B testing on pack sizes during peak launch traffic
✅ Campaign-specific CTAs aligned with launch messaging

Learn more about this customer case study in the link below!

We loved partnering with Amplify Founderverse for their NYC summit yesterday, a founder-led day packed with real strategy, connection, and momentum 💥

Our Senior Solutions Engineer, Dan, hit the stage for the panel From Click to Repeat Customer: How the Smartest Brands Are Winning the Checkout and Beyond alongside @justthethibs, CEO of Skio, and @law_and_rorder, co-founder of Checkmate.

Huge shoutout to the Amplify team for pulling off such a high-impact event. We had a blast seeing so many familiar faces and meeting new ones along the way!

15+ DTC Experts Share Experiments That Actually Worked 🎯

- 5 min. each
- No slides, all action
- One experimentation tip

Here’s the ridiculous lineup ↓

HexClad’s Dir. of CRO, Phil Tran
Tommy John’s Talia Weisner
Obvi’s CEO & Co-founder @obviceo
Simple Modern’s CMO @hoyle24
Tushy’s H. of Growth @jerelblades
ALEX + ANI’s Dir. of Site Puja Patel
Caden Lane’s CFO Kristin Swarek
Ozlo Sleep’s @BryantGarvin
Love Wellness’ Dir. Erica Gray
Title Nine’s @JesseMontano
Mott and Bow’s Santiago Bolivar
Livingood Daily’s @lalasretention
@attentiveHQ's Keri McGhee
@gorgiasio's Emily Hooker
@triplewhale’s Mia Healy
@luckyorange’s @SchwanMccarthy
Hue’s Co-Founder @janvicshah
@motionapp_’s @evanmklee
@creativeos’s @chasemohseni

Hosted by the one and only @AaronOrendorff!

🗓 July 31st at 11 AM PST (2PM EST)

Spots are limited, so get yours today using the link below↓

The FERMÀT x @NostraAI case study is finally live! We partnered to solve some of the biggest challenges in modern ecommerce:

Slow sites. Hidden content. No visibility into AI-driven traffic.

By combining two powerful technologies, we deliver performance and personalization without added complexity.

✅ Lightning fast page speed with no code changes
✅ High converting, personalized experiences
✅ Subfolder routing that preserves SEO value
✅ Full-funnel tracking under one main domain
✅ A future-proof foundation for AI discovery platforms like ChatGPT and Perplexity

Check out the full case study in the link below!